|
PAPERWORLD FAIR - Frankfurt 2008
2008 heralded another successful year for Sheaffer at the Paperworld fair in Frankfurt, Germany. Paperworld, the largest international fair dedicated to office furniture, school supplies and stationery, took place from January 23rd – 27th. This year’s show brought together 2255 exhibitors from 61 different countries and welcomed 60,112 visitors.
The Sheaffer stand was a busy place with booked appointments throughout for our distributors from Europe, the Middle East, and Africa as well as key customers from Japan and the United States.
Additionally, two exciting new products were launched at this year’s fair:
Prelude Shimmers – A Sheaffer classic and worldwide best-seller offering a balanced, comfortable profile now available with the smooth shimmer of pure color in three finishes. Available now at fine retailers everywhere.
Sheaffer Gift Collection Series: Sheaffer 300 – Two exciting new finishes were introduced to complement the range. Black Gloss and Iridescent Red both come with a distinctive Bright Chrome Cap. Available now at fine retailers everywhere.
|
 |
|
|
NEW COLORS INTRODUCED FOR THE SHEAFFER® VALOR™ COLLECTION
This fine writing instrument is American engineered, German-designed and Italian-made, in accordance with Sheaffer's strict quality standards, and features a robust wide-profile machined acrylic body that boldly displays the inlaid nib and large White Dot® symbol of quality.
Sheaffer Valor's is available in three new finishes include:
- Glossy Brown featuring 22K gold plate trim
- Deep Blue finish with palladium plate trim
- Polished Burgundy finish with palladium plate trim
These fine writing instruments will be available at retailers everywhere in August 2007. The Sheaffer Valor Colors will appeal to both men and women, and will be available in Fountain Pen, Roller Ball, and Ballpoint Pen.
Each writing instrument comes beautifully packaged in a luxury wood gift box with a high gloss rosewood finish giving the product an exquisite overall presentation.
|
|
|
|
SHEAFFER® 300
The Sheaffer 300 Ballpoint and Pencil set offers modern design in three understated finishes that are the epitome of elegance. The Sheaffer 300 makes the perfect gift for any occasion or special event.
The Sheaffer 300 Ballpoint and Pencil Set is available in three new finishes including Iridescent Black with Chrome Trim; Iridescent Blue with Chrome Trim; and Glossy Black with Chrome Trim. Each finish offers a sleek modern design, the ideal accessory for the office, in your Day-Timer or with your PDA. All finishes are available as a Ballpoint and Pencil Set or as a Ballpoint, and come packaged in a luxurious Sheaffer Gift Box.
Both the ballpoint and the pencil feature a cigar-shaped profile that is balanced and comfortable to hold, and offer a smooth twist-action mechanism. The ballpoint model provides a firm, controlled writing experience, and includes a Sheaffer ballpoint refill for extra-long write out, while the 0.7mm pencil features a protective tip to guard against lead breakage. All instruments feature the Sheaffer signature wide band and "White Dot®" symbol of quality.
The Sheaffer 300 Ballpoint and Pencil Set and the Ballpoint will be available at fine retailers May 2007. The Sheaffer 300 offers the exceptional Sheaffer fine writing experience and quality and provides the "Gift of Fine Writing."
|
